Nisbets

Looking to grow

Nisbets

How specialist support helped Europe's largest supplier of catering equipment to increase its average conversion rate on eBay by 190%.

Nisbets Logo
Challenge

Specialist channel support

The ecommerce platform Linnworks, which integrates with marketplaces, websites and couriers, was essential to Nisbets online sales strategy. When Nisbets’ previous marketplace agency stopped supporting Linnworks, Nisbets either had to take on new software or quickly find a replacement. Linnworks recommended Rich Insight to Nisbets.

Our partnership with Rich Insight is invaluable. Sharing ideas and co-creating strategies has helped take Nisbets to new heights domestically and internationally.

Ben Wilkins, Marketplace Manager, Nisbets
Approach

Proactive and reactive support

Rich Insight quickly stepped in and provided Nisbets with the short-term support to maintain sales levels. As Covid struck, Rich Insight adapted to changes in the business by offering close support when many employees were furloughed at Nisbets, while also evolving to changes in the market (rise in ecommerce) by maximising channels, increasing opportunities and offering guidance on key sales metrics.

37%

YoY sales increase (6 month average)

190%

YoY increase in average conversion rate on eBay

39%

Higher than channel sales target (6 month average)
Outcome

Greater conversion

Rich Insight’s strategic approach not only brought Nisbets’ products to new marketplaces and regions, but also strengthened listings and brand image on existing platforms. This led to a 37% year-on-year rise in sales and a 190% year-on-year increase in their conversion rate on eBay.

View more of our clients we helped grow

Mountain Warehouse Logo

SPORTING GOODS

Mountain Warehouse

How marketplace diversification helped the UK’s largest specialist outdoor retailer to boost conversion and grow sales in the UK and abroad.

Find out more

Charles Bentley Logo

HOME & GARDEN

Charles Bentley

How diversification and listings optimisation helped non-Amazon marketplaces become over 33% of Charles Bentley’s sales mix in 12 months.

Find out more

Dobell Logo

FASHION

Dobell

How a new international marketplace strategy led to Dobell increasing its YoY sales growth by 150% across all channels.

Find out more

Oliver Bonas Logo

FASHION

Oliver Bonas

How a clear and dedicated marketplace strategy helped one of Britain's best-loved independent lifestyle stores to almost triple its online sales.

Find out more

WooWoo Logo

HEALTH & BEAUTY

WooWoo

How a prioritised marketplace launch helped a pioneering feminine care products supplier grow average sales by 500% and boost EU sales by 1,900%.

Find out more

The 360 Hut Logo

SPORTING GOODS

The 360 Hut

From poor regional coverage to wide-spread international exposure: how The 360 Hut grew sales by 400% in six months.

Find out more

Pai Skincare Logo

HEALTH & BEAUTY

Pai Skincare

How a strategic reset on Amazon enabled Pai Skincare to increase UK and EU sales.

Find out more

Feelunique Logo

HEALTH & BEAUTY

Feelunique

How adaptability to product and seller requirements helped improve listings and speed up onboarding on one of Europe’s leading premium beauty marketplaces.

Find out more

Lovehoney Logo

HEALTH & BEAUTY

Lovehoney

How specialist marketplace knowledge helped Lovehoney start selling restricted goods on marketplaces and boost international channel sales by 170%.

Find out more

Topps Tiles Logo

HOME & GARDEN

Topps Tiles

How extensive internal and external analysis provided Topps Tiles with the data to create an impactful marketplaces approach.

Find out more

National Timber Group Logo

HOME & GARDEN

National Timber Group

How Rich Insight’s in-depth marketplace analysis helped inform National Timber Group’s marketplace strategy and launch on their first site.

Find out more

Eyelash Design Company Logo

HEALTH & BEAUTY

Eyelash Design Company

How handing over control of marketplace sales to Rich Insight enabled the Eyelash Design Company to take advantage of current trends and enhance their brand presence.

Find out more

River Island Logo

FASHION

River Island

How Rich Insight set up River Island’s outlet proposition on eBay UK, increasing their trading potential and doubling online sales while not stretching internal resources.

Find out more

FFS Logo

HEALTH & BEAUTY

FFS

How Amazon troubleshooting and sponsored advertising helped an emerging women’s razor and beauty brand successfully relaunch, doubling its month-on-month sales.

Find out more

White Stuff Logo

FASHION

White Stuff

How Rich Insight re-launched White Stuff’s eBay channel, growing their outlet clearance sales and increasing YoY eBay sales by over 400%.

Find out more

Le Mieux Logo

SPORTING GOODS

Le Mieux

How an Amazon relaunch, enabled a fast-growing equestrian brand to improve branding control and hit £1m of sales year one.

Find out more

Want to make the most of your global marketplace opportunities?

Discover what Rich Insight can do for you.

Fill out the form and we’ll be in touch!